Full Job Description
Position: Digital Content Strategist
Location: Shreveport, Louisiana
Company Overview
Join the digital revolution at Amazon, a global leader in e-commerce and cloud computing, renowned for its innovation, customer-centric approach, and unparalleled growth. We are a fast-paced company where ideas are turned into reality, and where your contributions directly impact millions of users around the globe. Located in the heart of Shreveport, our team is dedicated to driving engagement and enhancing customer experiences through exceptional content strategies.
Position Summary
As a Digital Content Strategist at Amazon, you will play a crucial role in shaping our brand’s digital narrative and enhancing our online presence. You will be responsible for developing content strategies that align with our business goals, resonate with our target audience, and promote our products and services effectively. Your innovative approach and data-driven mindset will help us create engaging, relevant, and high-quality content across various platforms.
Key Responsibilities
- Develop and execute comprehensive content strategies that align with Amazon's overall business objectives.
- Conduct thorough market research to identify industry trends and customer needs.
- Create and oversee a content calendar, ensuring timely content delivery across all channels.
- Collaborate with cross-functional teams, including marketing, design, and product development, to produce high-quality content.
- Analyze content performance metrics and utilize insights to optimize future content strategies.
- Manage and mentor junior content creators and interns, providing guidance and support.
- Implement best practices for SEO, SEM, and content marketing to increase organic traffic and enhance user engagement.
- Engage with stakeholders to refine messaging and create compelling narratives around Amazon's offerings.
- Stay up to date with the latest digital marketing trends and technologies, bringing new ideas to the table.
Qualifications
- Bachelor’s degree in Marketing, Communications, English, or a related field.
- 5+ years of experience in digital content strategy, content marketing, or a similar role.
- Proven track record of developing and implementing effective content strategies.
- Strong understanding of SEO, SEM, social media marketing, and content distribution channels.
- Exceptional writing, editing, and proofreading skills.
- Experience with content management systems (CMS) and analytics tools (Google Analytics, SEMrush, etc.).
- Strong project management skills with the ability to work on multiple projects simultaneously.
- Excellent communication and interpersonal skills.
- Creative mindset with a keen attention to detail.
Why Join Amazon?
At Amazon, we believe that our employees are our greatest asset. By joining our team, you will have access to a vibrant work culture that values diversity, fosters innovation, and invests in your professional development.
Here are just a few benefits you can expect:
- Competitive salary and comprehensive benefits package, including health, dental, and vision insurance.
- 401(k) plan with company match and employee stock purchase plan.
- Flexible working hours with opportunities for remote work.
- Total commitment to professional growth, with access to a variety of courses and training programs.
- Generous paid time off (PTO) and holiday leave.
- Employee discounts and perks.
- A fulfilling environment that champions creativity, ingenuity, and teamwork.
About Shreveport
Shreveport is not just an ideal location for Amazon; it offers a unique blend of southern charm, vibrant culture, and rich history. Located near the banks of the Red River, Shreveport has been known for its warm hospitality and lively atmosphere. Enjoy a diverse culinary scene, outdoor activities, and year-round festivals that celebrate local art and culture. Whether you’re a nature lover, a foodie, or someone who enjoys live music, Shreveport has something for everyone.
How to Apply
If you are ready to elevate your career as a Digital Content Strategist and contribute to one of the most recognized brands in the world, we encourage you to apply! Submit your resume, cover letter, and links to any relevant work samples that showcase your expertise in effective digital content strategy.
Become a part of Amazon’s success story today and help us fulfill our mission to be Earth’s most customer-centric company!